Home>Articles>Speculation Grows Over Governor Newsom’s Ad Buys in Florida

Governor Gavin Newsom at the California and New Zealand Partner to Advance Global Climate Leadership press conference, San Francisco, CA, May 27, 2022. (Photo: Sheila Fitzgerald/Shutterstock)

Speculation Grows Over Governor Newsom’s Ad Buys in Florida

Newsom’s $105,000 worth of ads to be aired in Florida homes with cable on July 4th

By Evan Symon, June 28, 2022 4:11 pm

Speculation grew on Tuesday around Monday’s news of California Governor Gavin Newsom’s purchase of $105,000 of cable television ad buys in Florida to air on July 4th.

Many outlets have speculated that Newsom could be starting a dark horse campaign for the 2024 Democratic nomination for president. Others noted that the ads could be addressing former Californians in Florida over recent policies Florida has made over limiting LGBT and abortion rights. Others have theorized that California could be making an appeal for former Californians to return in light of those policies, something has already started happening in some cases. Finally, some speculate that Newsom may be going after Florida Governor Ron DeSantis himself, as the two have traded barbs for some time now over different policies and population shifts in each state.

The Newsom camp has been mum about the ads, only saying to “Stay Tuned” in a lone statement to the San Francisco Chronicle. Governor DeSantis and his team, however, firmly believe that Newsom will attack him and the state of Florida in the future ad. In a statement, a spokesperson for DeSantis said that his ads will be nothing more than a smear campaign.

“Gavin Newsom might as well light a pile of cash on fire. Pass the popcorn for his desperate attempt to win back the California refugees who fled the hellhole he created in his state to come to Florida,” said DeSantis’s spokesperson on Tuesday. “The people of Florida pay no mind to the pathetic smear campaigns from the Democrats and their allies in the corporate media. We’re too busy enjoying the freedom Governor Ron DeSantis has created in the Sunshine State.”

Outlets in Florida generally believe that the ads will be something about the California-Florida rift, while others, such as Fox News, leaned more on Newsom trying to stop Republican gains in many states.

Newsom’s ads in Florida

However, according to advertising and political experts, the truth will likely be a bit more mundane.

“$105,000 is not a lot for a big campaign or even a one-day message,” explained Jaya Hernandez, a media liaison between networks and ad companies in Florida, to the Globe on Tuesday. “Just by buying cable, you ignore the networks as well as more lucrative internet and streaming buys.”

“What Newsom is doing is not running for president or anything like that. With that kind of money, the ads are likely to be more directed to an above-35 audience. He’s going after specific people, and although I don’t know for sure, it’s probably addressing Floridians or certain Floridians about something. Beyond that, I’m going really into the weeds on this, but that is what the ad buys are looking like to me based on previous similar ads.”

Political experts noted that it is likely Newsom will be addressing the abortion and LGBT issues and might try to paint California in more of a positive light.

“Many see DeSantis as either an arbiter of doing the right thing or as foaming at the mouth nuts,” said political consultant Michele Tyler, who has worked in both California and Florida, to the Globe on Tuesday. “Newsom is either a guy trying to making things equitable and right or as a man who is leading the state down the drain and doesn’t even follow his own laws. DeSantis is picking off Newsom at a personal level, while Newsom has been more subtle and going right after the state and its policies.”

“That, with how much ad time he bought and where, shows that Newsom will probably have ads pointing out recent big decisions and how California is the opposite of Florida, or appeal to people to come to California, which, no matter which side you are on, is something a bit more outlandish.”

“This may also be his Checkers speech moment, where he goes on by himself and directly appeals to Floridians on what they want. Or better yet, doesn’t even bring up the differences between the states and speaks simply about the issues. That is more his style.”

“I’d be very surprised if he goes negative and has the ads give a bit of DeSantis speech, then turns the ads black and white and gives a negative message.”

“Governors don’t usually spar like this outside of elections, so this will be very interesting. Newsom and DeSantis. This could be little snippets of what we might see in 2028.”

Newsom’s ads are to run in Florida on Independence Day.

Print Friendly, PDF & Email
Evan Symon
Spread the news:


12 thoughts on “Speculation Grows Over Governor Newsom’s Ad Buys in Florida

  1. Newsom has likely been designated by the DNC to run for president in 2024 as Biden is too senile, Kamala is unelectable, and the GOP is going to nominate deSantis.

  2. Newsom is a tool and puppet of the globalist elite. His “popularity” is propaganda and lies generated by the media. He is about to find out he can’t draw flies in other states.

  3. Newsom’s AG Rob Bonta on Monday released private information of thousands of gun owners in a major security breach,…. “California Leaks Gun Owners Names, Addresses in Massive Privacy Breach” theblaze.com
    Newsom will be the laughing stock of Florida, where people recognize incompetence, and will just confirm what they already know…. joke is on him!

  4. Newsom : “foaming at the mouth nuts” – there, fixed it for ya…

    Nah, Gavvie is the anointed “Young Global Leader” akin to Trudeau in Canada that Herr Schwab (our generation’s Hitler/Dr. Evil, take your pick) and his World Economic Forum banksters want in place to take over the world and institute their nefarious, liberty and freedom-grabbing policies…

    Time to start pushing back harder on these entities and exposing them for what they are – pure evil….

    They are so out there that most people can’t wrap their heads around it, and the C19 response was an exercise to confuse the masses and institute the mass formation psychosis to make the minions responsive to central command-and-control under a fear-based system….

    Here comes the next plandemic in 60 days in 3…2…1….just in time for no in-person mid-term election voting and more DVS (Devious, get it?) voting system expansion nationwide….

    Wake up people – we’re like the proverbial frogs in the pot and they’re turning the heat up…..

    1. Bingo CriticalDefence9 new world order Communists are evil liars. Remember when Democrat/Communists said illegal aliens needed drivers licenses so they could buy auto insurance and make us all safe on the road while they picked lettuce? Now we are buying their health insurance. If their mouth is moving they’re lying

  5. I love my Florida Republicans, but I don’t think my Florida Demcrats are fools like NY and Cali Dems. They won’t touch Newsome with a 10 foot pole.

  6. As a California lifetime resident, nothing he said was truthful. That he could say it with a straight face shows the degree of deception he is capable of. Actually, I have never heard him say anything truthful.

Leave a Reply

Your email address will not be published. Required fields are marked *