Gavin Newsom’s Free Diaper Program Already is a $77 Million Non-Profit

“Why is the Newsom administration doing its business through non-profits?” I rhetorically asked on X Friday evening. My question was in response to yet another non-profit California Governor Gavin Newsom and the First Partner are promoting with taxpayer funding – and this one gives away free diapers. Isn’t that precious?

HUGE NEWS: California just became the FIRST state in America to provide FREE DIAPERS to all new parents. Launching this summer.

Since I became Governor, we have made preschool FREE, school meals FREE, and expanded paid family leave. Stop talking about lowering costs for families — DO IT!

HUGE NEWS: California just became the FIRST state in America to provide FREE DIAPERS to all new parents.

Launching this summer.

Since I became Governor, we have made preschool FREE, school meals FREE, and expanded paid family leave.

Stop talking about lowering costs for… pic.twitter.com/2x919TdH24

— Gavin Newsom (@GavinNewsom) May 8, 2026

What was Newsom on when he wrote that X post?

This latest grift of diapers is taxpayer funded, not “free,” nor is the preschool, school meals, or expanded paid family leave “free.”

This latest will give 400 diapers per newborn at discharge from participating hospitals. It should be noted that this “free” diaper program will provide diapers for illegal immigrants, as well.

Not all women delivering a baby need free diapers for a year. And if the governor was sincere about wanting to provide free diapers to women who need the financial assistance, he could eliminate a lot of bureaucracy and provide coupons to the mothers.

Gavin Newsom isn’t just giving away free diapers, he’s helping fund, at taxpayer expense, Baby2Baby, whose mission says it “provides children in need with diapers, clothing and all the basic necessities that every child deserves.”

And notably, one of Baby2Baby’s Co-CEOs, Norah Weinstein, sits on the board of the First Partner’s California Partners Project. “Kelly Sawyer Patricof and Norah Weinstein are the Co-CEOs of Baby2Baby,” their website says.

The Financials for BABY2BABY show that this non-profit is doing better than most California businesses.

Newsom says:

“California is taking on the cost of raising a family head-on — delivering free school meals, making preschool free for every four-year-old, expanding after-school programs, and now making sure parents leave the hospital with the basics their newborn needs. Every baby born in California deserves a healthy start in life – and that means making sure parents have the basics they need from day one.”

Beginning this summer, every newborn delivered in a participating California hospital will receive 400 diapers at no cost to the family. Hospitals will provide diapers to families at the time of discharge, ensuring parents leave the hospital with an immediate supply of high-quality diapers tailored to newborn needs.

The goal of the program is to ease financial strain for families, reduce difficult trade-offs between diapers and other essentials, and support infant health by helping parents maintain an adequate supply of clean diapers.”

This is reminiscent of Newsom’s odious $1.5 billion in Covid mask deal with Chinese electric bus maker BYD… everyone gets free masks…

Okay, they want to give free diapers to every baby leaving the hospital.

“Through Baby2Baby’s existing statewide partnerships with hospitals, community-based organizations, and Welcome Baby programs, Baby2Baby will manage diaper procurement, warehousing, and hospital distribution of the Golden State Start program, providing diapers for newborns in all regions of the state.”

Hospitals already send new mothers home with some free diapers, donated by Pampers or Huggies.

And if Gov. Newsom was not running a new $20 million grift through a $77 million “non-profit,” the state could just provide coupons for free diapers to new mothers. But then money couldn’t be disappeared into a non-profit, or co-mingled or diverted.

Baby2Baby sounds like one giant grift. It is not necessary. It’s not as if there is or has been a shortage of diapers. So why recreate the wheel? Why not buy diapers and send them to poor mothers? Instead, Baby2Baby manufactures their own diapers in Mexico.

They provide the “free” diapers, which are substandard to what is available at Walmart. Mom can buy 96 Huggies diapers for $24.97 today at Walmart.

Mom can buy 222 diapers at Costco for her 3-6 month old for $39:

California welfare recipients receive some of the most generous “benefits” in the nation. CalWORKS already provides a subsidy for diapers. And local diaper banks often provide free monthly diapers to families on Medi-Cal, CalWORKs, or CalFresh.

Around 400,000 to 402,000 babies are born in California each year. If each new baby received 400 diapers, that’s 160,000,000 diapers. I thought the left was concerned about diapers in the landfills.

Newsom’s administration is partnering with Baby2Baby with approximately $20 million in state funds to provide more free diapers. Why?

$20 Million is nearly one-quarter of Baby2Baby’s current revenues. That’s quite an additional boost of taxpayer funding to this well-established non-profit, which already receives 87.4% of its funding from the public.

Baby2Baby reports total assets of $75,266,771:

These are Baby2Baby’s “Functional Expenses:” Office expenses $2M, Occupancy $2M, Travel $157,500, Conferences $150,500, Miscellaneous $161,303 – these are some rich expenses.

Baby2Baby has 14 employees making more than $100,000 annually in compensation including the Head of Warehouse operations:

The Board of Directors of Baby2Baby is a Who’sWho of Hollywood, as is the list of Angels below:

Baby2Baby was founded in 2011, the year Gov. Jerry Brown assumed his 3rd term as governor, John Chiang was Controller, and Kamala Harris was Attorney General.

Even in their first years, Baby2Baby had $3.9 in revenue, and received $634,461 in government grants:

Functional expenses of $910,000 in year one:

More bank fees $29,000, than baby expenses $19,000?

Gavin Newsom got what he wanted from the media – headlines that said

“Gavin Newsom announces plan to give out free diapers for newborns.”

California becomes first US state to offer free diapers

However, nowhere does the governor explain why $20 million in taxpayer funds are needed by Baby2Baby when they clearly already have quite a system set up to provide diapers.

We will continue to report on this.